Stop guessing who your best customer looks like.
Most sales teams build their prospect list first and define their ICP later — which is backwards. ICP Builder lets you set exactly who you're targeting using the filter panel, so every search focuses on accounts that match your profile.
Chasing leads that never close is a target problem, not a volume problem.
More leads won't fix a broken ICP. If you don't know exactly who you're selling to — the right industry, the right company size, the right decision-maker — you're filling your pipeline with noise.
Define once. Match always.
Set your ICP parameters and Lead Explorer focuses every search on accounts that match your profile.
ICP parameter setup
Define your ideal customer using Business and People filters: industry, company size, revenue, geography, seniority, department, and Tech Stacks. Apply consistently across every search.
Auto-match scoring
Every lead evaluated against your filter parameters. Results focused on your ICP rise to the top.
Segment builder
Build multiple filter profiles for different products, regions, or use cases. Run targeted searches for each without redefining criteria.
Set your ICP filters. Let them do the qualifying.
Set your ICP filters
Use the Business and People filter panel to define your ideal customer — industry, company size, revenue, geography, job title, seniority, department, and Tech Stacks. Apply to every search you run.
Results focused on your ICP
Search results are filtered to accounts matching your parameters. SDRs never need to manually qualify — the focused list is already done.
Build segments for different targets
Create separate filter profiles for different products, regions, or buyer personas. Run independent searches for each without starting from scratch.
ICP Builder is the starting point. The rest of Lead Explorer acts on it.
Smart Prospect Search — search with your ICP parameters already set.
Once your ICP filters are defined, every prospect search runs against them — no extra work per search.
Real-Time Signal Discovery — ICP-fit accounts showing buying signals.
Combine your ICP filters with Intent Topics — only ICP-fit accounts actively in-market surface.
Intent-Based Lead Scoring — ICP fit meets intent.
ICP filters tell you who. Intent Topics tell you who's ready now. Together — your highest-priority leads.
